Brand Strategy and
Brand Identity
Tailored brand strategies define your organization and secure your market position. With innovation and experience, we craft unique identities that authentically represent your goals. We enhance brand strength through consultancy, sales support, and diverse skills in digital content, design, and media production, ensuring comprehensive brand consistency and impact.
Roundhouse Referral Programme
We worked with Roundhouse to rethink the traditional customer referral programme, creating Chapter, a more personal and considered way for customers to share their Roundhouse experience.
Lumitech
We worked with Lumitech to develop a stronger brand positioning and visual identity for a business delivering intelligent lighting solutions for mission-critical environments.
Scale Up Lab
We worked with Scale Up Lab to create a confident, distinctive brand for a business built around helping ambitious companies grow.
Unity for Roundhouse
For Roundhouse, we developed a new internal brand to support the launch of their Vivid Vision, a three-year plan designed to drive growth and unite their team.
Land & Shore
For Land & Shore, we created a brand that captures the essence of exploration and cultural storytelling.
Flexguard
We worked with Hunter to develop the branding for Flexguard, the ultimate in public order riot limb protection.
Mr Deanes Bistro, Bar and Social
We worked with Michael Deane to create the brand and visual identity for mrDeanes Bistro, Bar & Social, bringing a fresh personality to a name synonymous with Belfast hospitality.
Headline Audio
To elevate Headline Audio’s reputation in the high-end audio market, we not only developed a brand identity that reflects their 50 years of expertise and passion for music but also created standout video content that broke away from the industry norm.
Venn
We created Venn, a new brand for a landmark office development offering up to 178,000 sq ft of flexible workspace.
Kinetic Machine Vision
The name, branding, CGIs, video, and website for Kinetic were designed to emphasize their leadership in advanced machine vision technology.
PurposeLed
We worked with the team at PurposeLed to shape a brand that communicates their values, expertise, and distinct approach to Amazon growth.
Bump Accident Management
Bump Accident Management was launched to simplify what is often a stressful and confusing moment for drivers following a non-fault accident.
Cema Lighting
Positioning CEMA Lighting as a leader in energy-efficient solutions required a comprehensive approach. We developed a strong brand identity and implemented targeted web development to showcase their extensive range of LED products.
Go Pig Ready Meals
Go Pig’s dedication to providing delicious, low-calorie meals needed a brand that truly resonated with health-conscious consumers.
Kelvin
The Kelvin’s premium office spaces in Belfast City Centre required a brand that conveyed their high standards and adaptability.
Clearview
Clearview Imaging needed a brand that reflected their expertise in advanced imaging and machine vision solutions while showcasing their commitment to being a people-first company to attract and grow the best talent in the industry.
Nalu Nicole Scherzinger
Nicole Scherzinger wanted to create a brand offering a range of homeware, including soft furnishings, decorative items, and home fragrance, that reflected her own home which she calls her “sanctuary”.
Bedeck
For over 30 years, we’ve had the privilege of partnering with Bedeck, a brand we helped bring to life from its origins as Broomhill.
Ace Fixings
Ace Fixings supply high quality products for both professional and everyday construction projects and need to stand out from competitors in a highly saturated market.
5678 Elite Dance
As Ireland’s largest dance competition, 5678 Elite Dance needed a refreshed identity to better reflect its vibrant and inclusive platform.
H+S Architects
For H+S Architects, we developed a brand that reflects their commitment to innovative, sustainable design.
Apeer Doors
Apeer, renowned for designing and manufacturing some of the UK’s most elegantly modern and energy-efficient composite doors, has been a valued client of Anthology for over 20 years.
Jade Engineering
Based in Coventry, Jade is an engineering company who make tooling and machines to create window frames. Working with the world’s largest window profile manufacturers, they use their expertise to create intelligent equipment that turns profiles into finished window frames.
Bertie’s Bakery
Bertie’s Bakery take the irresistible taste and quality of your local bakery and make it available everywhere. Their products are available on shelves far and wide, competing with major names.
Bedeck of Belfast
Bedeck, a top UK bedlinen company, collaborates with brands like Joules, V&A, and William Morris, alongside their own Bedeck of Belfast line.
Soltech
Soltech’s reputation for delivering complete daylight management solutions required a brand that conveys their innovation and reliability.
ONiT Onions
ONiT Onions, with 30 years of expertise in producing crispy onions, needed a brand that truly stands out. We created the name and designed bright, eye-catching packaging to reflect their commitment to quality.
360 Energy
We developed 360 Energy’s brand identity, web presence, and digital content to support their business growth and market share expansion.
Fraser Partners
Fraser Partners’ commitment to designing homes that enhance daily living is at the core of their brand.
Airworks Apartments
To capture the essence of Airworks’ luxury apartments in Marylebone, London, we developed a brand identity that blends industrial charm with elegant loft living.
Meatlocker Restaurant
The rebranding of Deanes Meatlocker focused on more than just their culinary expertise and premium meats; it also involved crafting a restaurant design that embodies their high standards.
FX Apartments
We worked hand-in-hand to bring FX’s early concept of a unique development for city centre living in Belfast to fruition. We were involved in all aspects of visual and interior design, ensuring the crisp design-led details flow through elegant hallways, right to the entrance of your home.
Alfee’s
Alfee’s is a food service brand supplying a range of mayonnaises and sauces sold throughout the UK and Ireland.
Twiin
Using next generation technology, the team at Twiin have created an amazing piece of kit that details exact measurements of any and all internal spaces, providing a digital walkthrough and precision data for architectural or construction work planning.
Obin
Obin’s expertise in bespoke joinery needed a brand refresh to support their expansion into the UK market. We developed a new name and look, rolling it out across their website and brochures.
Hue
Hue is a family-owned brand, operated by Collen Bros Ltd. Now in its seventh generation of custodianship, Collen Bros Ltd have been consistent trailblazers in the world of production and manufacturing.
Sync Living
Sync Living’s dedication to enhancing independence and quality of life needed a brand that resonates with their target audience.
Daytot
Daytot is a brand-new business that have developed revolutionary products to aid in the crucial developmental stages of premature babies.
Day True
Day True is a creative partnership dedicated to improving lives through better design. From their studio store in Wimbledon Village they create bespoke kitchens, bedrooms and bathrooms for customers who share their love for impeccable taste and real-world usability.
Affect
Transforming innovative ideas into successful marketable products requires a strong brand foundation.
Morrows
Morrow’s focus on handcrafted pates, stews, and soups deserved a brand that emphasized their commitment to quality and tradition. Our strategy included creating retail packaging that highlights their use of locally sourced ingredients and time-honored recipes.
Global Brand Experience
We have had the unique opportunity to work directly with some of the world’s leading brands and businesses on a global scale, gaining invaluable experience and insights along the way. This expertise, cultivated through diverse collaborations and strategic partnerships, now resides within Anthology, where it shapes our approach and fuels our commitment to delivering exceptional value and innovation to our clients.
Lumi
Lumi is a range of windows and doors with a unique design feature – the glass pane is bonded to the surface of the frame giving an ‘all-glass’ look to the exterior. Lumi’s clean lines add modern elegance and cutting-edge sophistication to any property.
Dundalk North
Another project with a tight timescale. Accelerated by our design sprint process, we created a brand and digital presence, promoting the 100-acre business park site to investors and developers via a website and drone photography. The website is content-rich with accompanying drone flyover footage and CGIs to show future plans and existing links to the wider transport network.
Lamont Stone
Lamont Stone is one of Ireland’s premier suppliers of high-end granite and marble. However, to break into the lucrative London market they needed a more aspirational brand image to support their existing professionalism and expertise. We created a new brand narrative and rolled it out across printed collateral and digital assets.
Murmur
Murmur by Bedeck is a holistic range of home accessories and furnishings. We worked closely with the internal Bedeck product design team at every stage to develop the new brand and define the product range.
UsTogether
Having designed with UsTogether a number of years ago an award winning unique range of bathroom products in conjunction with LG Hi Macs using their solid surface material we are developing new complimentary products to launch in the near future.
Giles Kennedy
After working in London’s fashion houses Giles Kennedy created his own collection, revealing it during 2020 Paris fashion week. We supported Giles new brand launch by establishing a relevant digital presence that gave him clear visibility in one of the worlds most competitive, brand-led markets. Separately we have worked with Giles on various fashion and interior projects.
O4 Research
O4 is a UK and Ireland based independent Clinical Research and Site Management Organisation that has been designing and managing trials in the UK and Ireland since 2009. We gave them a unique tone of voice, new website and ad campaign that amplifies their brand and message.
Weir + Weir Architects
We renamed and redefined this architectural practice in readiness for the senior partner’s son joining the business. Our modern, energetic visual identity symbolised this watershed moment in a simple, singular piece of design narrative built for a new generation, but without forgetting its origins.
OneTwo Management
One Two is a football agent broker that primarily focuses on young talent, plugging them into much larger agencies and bigger opportunities. With name generation, brand creation, tone of voice and a range of other services to communicate their unique proposition in a niche, specialist market.
What is my
Brand Personality?
Understanding your brand personality is key to creating a brand that resonates with your audience. Answer these 7 multiple choice questions to find out what your brand personality is.