Nalu Nicole Scherzinger
Nicole Scherzinger wanted to create a brand offering a range of homeware, including soft furnishings, decorative items, and home fragrance, that reflected her own home which she calls her “sanctuary”. We were approached to come up with a globally registerable name, as well as creating the brand and its personality. And so, Nalu came to be. “Nalu” is a Hawaiian word meaning calm and tranquillity, which is exactly what Nicole wants her range to exude.
What is my
Brand Personality?
Understanding your brand personality is key to creating a brand that resonates with your audience. Answer these 7 multiple choice questions to find out what your brand personality is.